Empowering Learners and Building a Stronger Workforce, Fostering Economic Growth

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Who We Are


K-64 is a systemic approach to shaping future careers and meeting workforce demands by connecting students and employers throughout the educational curriculum.

K-64 increases student and employer engagement in educational programs proven to prepare a qualified workforce by:

  • Collaborating with employers to align courses of study with workforce needs.
  • Connecting students to real-world careers and related curriculum choices from early on.
  • Empowering adults to enhance employability in a dynamic work environment.

What K-64 Will Accomplish

  • Short-Term: Increased student and employer participation in real-world educational pathways designed to meet workforce needs.
  • Mid-Range: More local jobs filled in targeted industries as a result of educational alignment.
  • Long-Term: A seamless, demand-driven, replicable education system that consistently cultivates a motivated, skilled and qualified workforce ready to fill local jobs and help drive the economy.

History. Mission. Vision.

The K-64 initiative was born out of a 2016 population study of Catawba County that indicated an ongoing gradual decline in the working-age population of Catawba County. In an effort to proactively drive local economic and population growth the Catawba County Board of Commissioners identified education as one of eight critical growth sectors in their strategic plan and commissioned the K-64 Initiative to lead the way. On January 17, 2017, the Catawba County Board of Commissioners adopted a resolution to form K-64 and approved its bylaws. The Board also voted to approve seed-funding to help kick-start the initiative.

In March 2017, a Memorandum of Agreement was signed to formalize the K-64 partnership among the initiative’s founding partners: Catawba County, Catawba County Chamber of Commerce, Catawba County Economic Development Corp., Catawba County Schools, Catawba Valley Community College, Hickory Public Schools, and Newton-Conover City Schools. In May 2017, the initiative’s governing board was formed and work on building this innovative initiative began.

Mission and Vision

K-64 is dedicated to fostering collaboration between education, government, and business to develop, attract, and retain a future-ready talent pool to meet growing workforce demands and ensure a bright economic future for Catawba County, NC. 


Areas of Work

One-to-World Technology

Accelerating learning inside and outside the classroom by connecting students with access to relevant technologies.

Character Education

Teaching critical soft skills, such as goal-setting, interpersonal communication and team building, to ensure students are well-prepared to engage in work and in life.

Tech-Savvy Educators

Continually equipping teachers with the knowledge and skills needed to incorporate leading-edge technologies into lesson plans and classroom environments.

Work-based Learning

Facilitating job shadowing, internships, co-ops, work-study programs and apprenticeships to connect students with real-world careers and local employers.

Employer Engagement

Cultivating collaborative partnerships with businesses to invest in the development of a well-prepared and highly engaged workforce of tomorrow.

Career Adaptability

Ensuring access to relevant educational services to help adults develop nimble skill sets and assure career longevity.


  • Over $6 million raised locally in less than 2 years.
  • 16,000 devices placed in the hands of K-12 students.
  • Invested more than $300,000 in teacher training.
  • Invested in character education programs for three public school districts.
  • Engaged more than 300 businesses to visit and partner with the CVCC Workforce Solutions Center.

Our Team

Mark Story


Mark Story was the passionate visionary behind K-64 who brought all the stakeholders to the table to open doors for students to achieve their educational and career goals. We tragically lost him in February 2020 but are committed to carry his vision forward with the same passion with which he paved the way.


Dr. Garrett Hinshaw

Interim CEO

As Interim CEO, Dr. Hinshaw directs the K-64 Initiative to ensure sustainability, scalability and achievement of outcomes related to the program’s six guiding priorities.



Jennifer Jones

Business Liaison

As Business Liaison of K-64, Jennifer Jones is responsible for connecting businesses to future outcomes and sustainability of the K-64 initiative.


Chris Reese

Business Liaison

As Business Liaison of K-64, Chris Reese is responsible for connecting businesses to K-14 work-based learning and adult populations within the Catawba Valley Community College’s academy programs.


Our Latest News

K-64’s Work-based Learning Course a Huge Success!

K-64’s Work-based Learning Course a Huge Success!

In January, K-64, in partnership with Catawba Valley Community College, launched a new work-based learning course focused on critical soft skills development and including a 32-hour internship. The course was approved as a Career and College Promise course allowing...

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K-64 Summer Coding Camps a Success!

K-64 Summer Coding Camps a Success!

K-64 recently partnered with AnitaB.org and Catawba Valley Community College's Systems Security and Network Management Faculty to host two summer camps for rising 6th-8th graders in Catawba County.  The first was Coding Fun and the second Ethical Hacking. Each camp...

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K-64 & Oakwood Elementary School host Career Fair

K-64 & Oakwood Elementary School host Career Fair

During the career fair sessions, the students learned about corporate and skilled-trade careers in Catawba County, the education and training requirements for the jobs, and the importance in every industry of soft skills, such as work ethic, communication, and teamwork. 

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Catawba Valley Community College
2550 US Hwy 70 SE
Hickory, NC  28602

Dr. Garrett Hinshaw, Interim CEO
(828) 327-7000, ext. 4280

Jennifer Jones, Business Liaison
(828) 327-7000, ext. 4135

Chris Reese, Business Liaison
(828) 327-7000, ext. 4635


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